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https://twitter.com/Raven_Targaryen/status/1203128220578721792
Baby Phat is back and released its first official collection just in time for the holiday season.
The collection includes its signature velour track suits, crop tops, and tons of other cute pieces.
“OG Baby Phat was a movement—it changed everything for urban women who until then were totally unrepresented and overlooked in 80s/90s fashion,” said Kimora, who worked on the collection alongside her daughters, Ming Lee Simmons, 19, and Aoki Lee Simmons, 16. “Baby Phat gave a lot of women—especially women of color—a voice and freedom of expression. Now my girls are grown, and we have the chance to celebrate the Baby Phat lifestyle with not only nostalgic Gen Xers, but millennials, xennials and centennials that weren’t even born the first time around. Now they get to be a part of that legacy.”
Ming Lee and Aoki Lee Simmons are the stars of the campaign and we must say, they BODIED it. They’ve come a long way since their shoots from the children’s collection.
Baby Phat was reacquired this year by Kimora Lee Simmons. Fans were teased with a Forever 21 collaboration, which proved the iconic brand is very much still in demand.
A lot of people are rejoicing for the 2000s street wear brand’s return, meanwhile others are floored by the prices.
Either way, Baby Phat is here for to stay and you can check out their online store.
https://twitter.com/sewbyfall/status/1203105728757665794
https://twitter.com/cheyxspencer/status/1203091660244234241
Me getting ready to buy this new Baby Phat collection pic.twitter.com/oNXCC9Pl9Z
— Horny Queen Commander💋 (@TattoosNLipstck) December 6, 2019
LOL nah, baby phat’s pricing…. pic.twitter.com/wNCZsV1YB6
— lyd (@lydiaaaD) December 7, 2019
Wth 😳 was #babyphat always this expensive?! Someone help me do the math if it's worth it or not 😂😭 pic.twitter.com/NOSnxQZ7d7
— Peanut (@lovepeanutxx) December 6, 2019
I don’t ever recall Baby Phat being this expensive
— Club Shamer (@LUSHHFOREVER) December 7, 2019
bitches complaining about baby phat prices were the ones who discovered it through the forever21 collab
— sweet thang (✧ω✧) (@s0fthunny) December 7, 2019
Baby Phat. A luxury brand. In 2020. Chile …. pic.twitter.com/nlgNmPTHIG
— The Letter B (@BrandiMishonna) December 7, 2019
Hope y’all know baby phat was/is a luxury clothing line!! https://t.co/p1FqqwagQE
— huh…? (@_bitchitsnae) December 7, 2019
https://twitter.com/ZLTHEONE/status/1203245050018222085
