Lil Nas X Named Chief Impact Officer at Taco Bell

Grammy award winning artist Lil Nas X is named chief impact officer at Taco Bell this collaboration  is  said to serve up partnership for his upcoming debut album “ Montero” 

The collaboration will kick off with a campaign tied to their breakfast menu within the next few months. His role will play out with “ A menu of activities, collaborations  and some new menu innovations’ ‘ Before he was creating hit songs he worked at a taco bell 5 years ago, but now he’s coming back with a big promotion.

After releasing “ Old Town Road” in 2018  and Bill Ray Cyrus hopped on the track, lil nas’s life changed.

  In a tweet on Monday, he acknowledged that “life has come full circle, I officially work at taco bell again.”In his music video for “  Sun Goes Down” we see lil nas relive his teenage self struggling with identity, loneliness and working at taco bell. 

The last couple of months we’ve seen a series of fast food restaurant collabing with artist, Mcdonalds just released “ The Saweetie Meal” a couple of months ago in collaboration with rapper Saweetie. Lil nas will also team up with Taco bell to give away a scholarship

According to the Taco Bell Foundation’s website, the scholarship is aimed at young people who are pursuing higher education. It also is not a “one-off check” but a “continued partner and collaborator” relationship between the foundation and the scholarship’s recipients. 

Many people are excited about this collab after Lil Nas faced criticism after releasing “satan shoes” that wasn’t approved by Nike. There was a lawsuit. But we’re glad people are moving past that. 

 

 The CEO of Taco Bell, Mark King says “This unique partnership will deliver on more than just marketing, allowing us to tap into the genius of Lil Nas X to inspire our team members and align with our commitment to unlocking opportunities for young people,” are you excited about this collab?